Boost your marketing performance with centralized analytics | Uplyt
+24%
ROAS
3×
Faster reporting and performance analysis
Introduction
Modern marketing teams run on data — but let’s be honest, most of them are still guessing.
Why? Because their analytics are spread across 5 platforms, 10 reports, and too many disconnected dashboards.
You know the drill:
You check GA4 for traffic
Google Ads for paid performance
Spreadsheets for custom comparisons
And Slack for... everything else
In the end, you’re still not sure which channel performs best, what to optimize, or where your time and budget really go.
Uplyt changes that.
It gives you a clear, centralized, and actionable view of your marketing performance across all traffic sources — in one place.
The real pain: fragmented data = blurred performance
Without centralized analytics, marketers face 3 major issues:
Wasted time
Switching between GA4, Ads, Looker Studio or Excel to build reports eats hours every week.Lack of visibility
It’s hard to compare SEO vs Paid vs Social vs Referral when the data lives in silos.Delayed actions
Without clear alerts or trends, issues go unnoticed and good ideas come too late.
This leads to decisions based on instinct, not facts. And that’s how budgets get burned.
How Uplyt helps you take back control
Uplyt connects to GA4 and Google Ads, pulls in your marketing data, and organizes it by traffic source — so you get a full picture of your performance, instantly.
Even better: it doesn't just show you the numbers. It tells you what matters — and what to do next.
Key features to boost your marketing performance
📊 Multi-channel performance dashboard
View all traffic sources in one place — Paid, SEO, Social, Email, Direct, Referral — with:
Traffic volume & conversion rate
Engagement and revenue metrics
Top landing pages per source
ROAS (for paid campaigns)
You can compare performance over time (Month-1, Year-1, custom periods) to track progress and spot trends.
🤖 AI-powered recommendations
Once your data is centralized, Uplyt’s AI engine looks for growth opportunities:
“Your SEO traffic is steady, but conversions are dropping. Review top pages.”
“Social traffic is high-cost, low-converting. Consider reallocating budget.”
“This landing page performs on Ads but not Organic — test variant content.”
You get clear, contextual insights — not just raw data.
🚨 Smart alerts for real-time reaction
Uplyt notifies you of key anomalies or performance shifts:
Drop in traffic from a specific source
ROAS under threshold on Google Ads
Engagement drop on key landing pages
You don’t have to wait for the next report to act.
✅ Action Board to track impact
Insights are useless if they don’t lead to action.
With Uplyt, every alert or recommendation can be turned into a task in the Action Board:
Assign it to your team
Set a goal (like “increase ROAS +15%”)
Link it to the related source or page
Measure its impact in your next dashboard view
A concrete example
You're managing 4 main channels: Google Ads, SEO, Social, and Email.
Uplyt shows you:
Organic traffic is high, but value per session is low
Paid traffic drives conversions, but from just 2 landing pages
Email performs well in France, but poorly elsewhere
The AI suggests reallocating Social budget to Paid, and testing new content variants for top-performing landing pages.
Two weeks later:
ROAS increases by +24%
Your conversion rate grows by +12%
And you’ve saved 3 hours/week on reporting
Benefits for your team
🧠 See what’s working across all channels
⏱ Save hours on reporting and analysis
📈 Make faster, data-backed decisions
🧩 Align your team around one source of truth
Key Uplyt features used
Multi-channel performance dashboard
Source-based analytics with landing page data
Time-based comparisons
AI suggestions
Smart alerts
Action Board
Conclusion
Uplyt gives you what every modern marketing team needs but rarely has:
one clear, centralized view of performance — across every channel — with the ability to act.
If you're tired of jumping between tools and guessing what works, Uplyt brings everything (and everyone) together.
Because performance starts with clarity — and ends with action.